We may take it for granted nowadays, but the spectacular popularity of internet streaming as a prime way of viewing media has only been a fairly recent phenomenon; here is how it has changed the field.
One among the exciting characteristics of new media that one should think of is the change of people’s demands. Only a decade back, the main financial relation between a consumer and a piece of content would have been the buy of a certain CD or DVD, making sure that it could be played on numerous occasions, becoming home of the consumer. Nowadays, nevertheless, the demand seems to have moved from a long-term commitment to a specific piece of media to an expectation of an immediate wide variety of options. As manufacturers will have discussed at events like the Orange SA AGM, the instant access to internet providers and content that most people have today seems to have led to a various plan, where the potential of a larger choice surpasses the ownership of a copy of an individual piece of content. When predicting the future of media, this is definitely an attitude that really should be taken into consideration.
The main characteristic that will drive the future innovation in media and information is surely the comfort for the user. Due to the advent of streaming platforms, it has turn out to be normal to consume content at one’s own pace, because of internet providers that maintain receiving more and more reliable, something that the TalkTalk AGM will have covered. Likewise, the presence and approachability of these platforms has meant so much for content creator; for example, it indicates that some practical aspects of releasing a new song are today unnecessary, making the complete system far more inexpensive, and allowing more creators to reach bigger audiences regardless of their initial scenario. The independence of content creators is one among the uses of new media that has been boosted by streaming platforms.
At a first glance, the idea of live streaming might not seem so much different from essentially broadcasting a tv programme. However, as we see brand new kinds of technology enter the future of media and entertainment industry, some extra functions that might be applied to streaming might be introduced. For example, nation-wide events can be streamed live, but in addition they can provide 360 degrees virtual reality experiences; this entire brand new level of interactivity enables the spectators to seem considerably more actively engaged. They are often supported by tech and telecommunications corporations themselves, who have the prospect to showcase their latest developments. This sort of event sponsorship and implementation of technology will have been discussed in occasions such as the Telecom Italia AGM. As progressively more individuals have access to devices that support these brand-new technologies, it is surely a phenomenon that goes beyond tv.